Five highly innovative start-ups have been celebrated in the international competition, Beanstalks, which took place at the GIANT Health Event last week at Chelsea Football Club, London. Each business had to pitch to a prestigious panel of healthtech experts, including; the ambassador, facilitator and speaker Chis Hafner; author of the Lunatic Gene Adam Shaw; venture capitalist Gian Seehra; serial entrepreneur Suzie Parkus and legal adviser Savva Kerdemelidis.
The event was organised by the judge and head of Beanstalks, Amir Amraie. Beanstalks attracted at total of 133 entries, 18 of which pitched at the GIANT Health event.
The Memory Tracks initiative is a care platform that links music to daily tasks for those living with cognitive impairment such as dementia and was selected as the winner in the Ageing category.
The platform uses musical triggers to connect songs to evoke reminiscent memories via sensors, behaviours or routines to support people living with dementia as well as their carers and loved ones. The application helps to recall memory, manage agitation, assist with care and support important daily routines through the power of song-task association. Founder Gordon Anderson won a corporate exhibition and media package worth £30,000 for GIANT 2019.
The runner-up was CEO Roel Smolders from Activate for Health.
The Pharma category was won by Rami Kallala, Director at London-based Corthotec Ltd who won £2,000-worth of legal consulting from Legaledge, experts in investment, GDPR and data protection.